Back in 2016, Marty the Robot was just an idea. Today, thanks to the team at Robotical, it’s a leading STEM resource that can be found in over 1,000 schools around the world.
After completing a PhD in Robotics, Dr Alexander Enoch (we call him Sandy) set up Robotical in 2016. When coming up with the idea, Sandy’s main inspiration was his young niece, who was around six years old at the time. He wanted to create a human-like robot, full of character, that she could use to make learning the basics of coding more like child’s play and less like hard work. So, putting his well-honed inventor skills to use, Sandy designed and built Marty V1 from scratch, got the all-important seal of approval from his niece and then went on to secure start-up funding via a crowdfund to put the first 1,000 Martys into production.
Two further seed rounds followed (one in 2017 and one in 2019), raising over $1million to scale up production, grow distribution, build the team and make Marty V2 a reality.
Marty has been an international phenomenon from the start, and today more than 7,000 Martys have been sold with distributors across Europe, Africa, Asia, Australia and North and South America. Marty can be found in over 1,000 schools around the world moving and grooving to Scratch and Python.
Marty is the best value-for-money humanoid robot on the market! The unique walking mechanism means Marty can walk, turn, dance, kick a ball and so much more. And, because each limb is controlled by specific motors, Marty is also more stable and robust than other walking robots.
Robotical is made up of a team of enthusiastic individuals, all unified in our love for STEM and a passion for learning.
We’re dedicated to helping teachers bring coding to life. That’s why our product and educational experience designers ensure Marty is fit and robust for every classroom, and is supported by a wide range of learning resources.
As well as this, our commercial and accounts team is here to provide support to all our schools and partners – to ensure they are getting the most out of their Martys, straight out of the box.
“My chief aspiration with Marty is to make kids realise that engineering is creative and fun, and anyone can get into it. Through a fun tool like Marty we want to encourage the next generation of engineers and scientists to think about the positive ways robotics and tech can help make the world a better place, and encourage greater diversity in STEM”
Dr Sandy Enoch, Inventor of Marty the Robot